Some entrepreneurs might not realize that the design of their website that affects their brand image the most these days. A small or tiny mistake of your site design can be harmful to your website’s health. A website plays a vital role in brand promotion and establishment.
Some times, web developers use too complex designs which provides a wrong experience to users or visitors. Just develop a simple and attractive website that helps provide the information which users want in a fluidic manner. Here’s what our professional web designers and developers have to share about the right business approach.
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Page Loading
A slow page loading speed will affect the performance and ranking of the website. Users open your website because they search for information, products or services. Nobody likes to browse slow loading websites. If your website takes too much time to load, visitors definitely move onto another faster alternative.
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Impressive and attractive design
The first impression is the last impression. Design of the website is the first impression of your brand’s online image. It attracts and compels the users to click on your site’s inner pages. Remember one thing always – keep the design of website simple and not complicated with fluid information flow. Complex designs do not hold the user for long.
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Simple navigation
Every website has many pages that are connected with each other through navigation. If the navigation is simple and clear, visitors definitely move on to the internal pages of your site. This automatically leads your website higher in Google SERPs. An easy to navigate website allows the visitor to spend a long time on your website and decrease the bounce rate.
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SEO friendly website
In this competitive era, a beautiful and attractive website is not enough to get more visitors. So, to dominate the search results for your site, search engine optimization of the website is vital. It is the only way to improve the visibility of your website on search engines. The content, keywords, title, descriptions, image alt texts, all are very important aspects of SEO. Topical optimization is the flavor of the season and is known to deliver impressive results.
Web developers design their website according to client’s business and taste. However, once given the right leeway, they can churn out masterpieces. Having trouble understanding website making tips and tricks? Iron Paper professionals are here to guide you.